#ffa168 - Cloudberry color

This luminous warm hue sits between peach and coral, offering a bright, sunlit orange softened by a hint of pink. It reads cheerful and inviting—like ripe apricot or a late-summer sunset—bringing energy without harshness. High in warmth and medium saturation, it works well for friendly branding, call-to-action elements, and accents that need to feel approachable yet vibrant. Pairs beautifully with navy, teal, soft cream, or muted gray to balance its optimism and ensure readability.