#ff4500 - Red Dit color

The color is a bright, saturated reddish-orange that reads as vivid, fiery and energetic. It feels warm, attention-grabbing, and stimulating—commonly used for warnings, call-to-action buttons, and autumnal palettes. Its high chroma gives strong contrast against cool neutrals like navy or charcoal and complements earth tones such as warm beige or olive. Use it sparingly to avoid visual fatigue; it excels as an accent to convey urgency, enthusiasm, or bold modern branding.