#ed1c24 - Red Pigment color

A vivid, punchy scarlet with strong warm undertones, leaning slightly toward orange-red rather than deep burgundy. Saturated and bold, it reads as an attention-grabbing, energetic red—think traffic-signal intensity with a glossy candy-apple sheen. It conveys urgency, passion, and playfulness while retaining a modern, commercial feel often used for branding, call-to-action buttons, and sports emblems. Under warm light it appears brighter and more orange; under cool light it deepens toward classic crimson.

#ed1c24 color RGB value is 237, 28, 36, and the CMYK value is 0.00, 0.882, 0.848, 0.0706. Alternative names for that color are: red pigment, red, red orange, scarlet.

Open Color Palette Builder Open Color Wheel

Color Conversion

Name	Values	CSS
RGB(0-255)	237, 28, 36	rgb(237, 28, 36)
CMYK	0.00, 0.882, 0.848, 0.0706	-
sRGB	0.929, 0.110, 0.141	rgb(92.9%, 11%, 14.1%)
Adobe® 98 RGB compatible	0.798, 0.132, 0.158	color(a98-rgb, 0.798, 0.132, 0.158)
HCT	24.4, 100, 50.6	color(--hct, 24.4, 69.3%, 50.6%)
HSL	358, 85.3, 52.0	hsl(358, 85.3%, 52%)
HSV	358, 88.2, 92.9	color(--hsv, 358, 88.2%, 92.9%)
HWB	358, 11.0, 7.06	hwb(358, 11%, 7.06%)
Lab	51.6, 74.0, 53.8	lab(51.6%, 74, 53.8)
P3	0.854, 0.219, 0.194	color(display-p3, 0.854, 0.219, 0.194)
XYZ D50	0.376, 0.198, 0.0255	color(xyz-d50, 0.376, 0.198, 0.026)