#e7e7e7 - Placebo color

A very pale, neutral gray that reads almost white, offering a soft, airy backdrop with balanced, true-neutral undertones. It feels clean and understated, lending modern minimalism and subtle sophistication to interfaces, print, textiles, and interiors. Because it maintains high luminance, it supports strong dark contrast for type and icons while avoiding starkness. Use it for backgrounds, cards, and subtle separators when you want an elegant, unobtrusive base that brightens spaces without appearing clinical.