#dc3023 - Shōjōhi Red color

This shade is a vivid, saturated red with a pronounced orange warmth—think ripe tomato or a brisk autumn leaf kissed by sunlight. It reads energetic and urgent without feeling harsh, projecting passion, appetite, and lively confidence. Its brightness makes it ideal for attention-grabbing accents, call-to-action buttons, or bold branding, and it contrasts strongly with both white and deep navy. The color feels simultaneously warm and dynamic, with a slightly earthy undertone that keeps it grounded rather than neon.

#dc3023 color RGB value is 220, 48, 35, and the CMYK value is 0.00, 0.782, 0.841, 0.137. Alternative names for that color are: shōjōhi red, red, tomato, cinnabar, red orange.

Open Color Palette Builder Open Color Wheel

Color Conversion

Name	Values	CSS
RGB(0-255)	220, 48, 35	rgb(220, 48, 35)
CMYK	0.00, 0.782, 0.841, 0.137	-
sRGB	0.863, 0.188, 0.137	rgb(86.3%, 18.8%, 13.7%)
Adobe® 98 RGB compatible	0.743, 0.202, 0.158	color(a98-rgb, 0.743, 0.202, 0.158)
HCT	26.8, 87.8, 48.8	color(--hct, 26.8, 60.5%, 48.8%)
HSL	4.22, 72.5, 50.0	hsl(4.22, 72.5%, 50%)
HSV	4.22, 84.1, 86.3	color(--hsv, 4.22, 84.1%, 86.3%)
HWB	4.22, 13.7, 13.7	hwb(4.22, 13.7%, 13.7%)
Lab	49.7, 65.2, 51.0	lab(49.7%, 65.2, 51)
P3	0.794, 0.254, 0.189	color(display-p3, 0.794, 0.254, 0.189)
XYZ D50	0.326, 0.181, 0.0248	color(xyz-d50, 0.326, 0.181, 0.025)