#cc3336 - Madder Lake color

Vivid, warm scarlet with a bright, slightly orange-leaning undertone. It reads as a bold, saturated red—energetic and attention-grabbing without feeling neon—suggesting passion, urgency, and festive warmth. It’s reminiscent of ripe tomato or classic holiday red, working well for accents, calls to action, and branding that needs charisma and confidence. Pairs beautifully with deep navy, charcoal, or muted gold for contrast, and softens nicely against warm creams or pale grays to create a balanced, sophisticated palette.