#bd1c30 - Ruby Shard color

A bold, saturated crimson: deep cherry red with a slight cool undertone, rich and velvety, evokes ripe pomegranate, vintage lacquer, or classic lipstick. Strong presence without neon brilliance, it reads as confident and dramatic, suitable for branding, accents, or passionate imagery. When paired with neutrals it adds warmth and intensity; against black it becomes luxuriously dark, while with white it achieves striking contrast. Overall, it’s a lively, slightly darkened red that feels both elegant and assertive.

color #bd1c30

#bd1c30 color RGB value is 189, 28, 48, and the CMYK value is 0.00, 0.852, 0.746, 0.259. Alternative names for that color are: ruby shard, brown, firebrick, cardinal, mahogany, red.

Color Conversion

Name
Values
CSS
RGB(0-255)
189, 28, 48
rgb(189, 28, 48)
CMYK
0.00, 0.852, 0.746, 0.259
-
sRGB
0.741, 0.110, 0.188
rgb(74.1% 11% 18.8%)
Adobe® 98 RGB compatible
0.634, 0.132, 0.199
color(a98-rgb 0.634 0.132 0.199)
HCT
19.3, 82.1, 41.0
color(--hct 19.3 56.6% 41%)
HSL
353, 74.2, 42.5
hsl(353 74.2% 42.5%)
HSV
353, 85.2, 74.1
color(--hsv 353 85.2% 74.1%)
HWB
353, 11.0, 25.9
hwb(353 11% 25.9%)
Lab
41.7, 61.5, 33.8
lab(41.7 61.5 33.8)
P3
0.680, 0.183, 0.210
color(display-p3 0.68 0.183 0.21)
XYZ D50
0.231, 0.123, 0.0293
color(xyz-d50 0.231 0.123 0.029)

Shades

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Tints

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Tones

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Color Harmonies

HEX:#bd1c30
RGB:189 28 48
HSL:352.55deg 74.19% 42.55%
HEX:#1cbda9
RGB:28 189 169
HSL:172.55deg 74.19% 42.55%

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