#bc002c - Nippon color

This shade is a deep, vivid crimson with a cool berry undertone, balancing warmth and intensity. It reads as rich, ruby-like red leaning toward cranberry, delivering boldness without brightness. It evokes passion, confidence, and a refined drama, suited to luxury branding, evening wear, and accent pieces. It pairs beautifully with navy, charcoal, cream, or metallic gold to heighten elegance, and gains velvety depth in dim light while taking on a slightly brighter, more energetic presence in strong, direct light.