#b0534d - Fortune Red color

A warm, muted reddish-brown resembling weathered terracotta or a smoked rose-tinged brick. It sits between deep coral and rustic mahogany, with subdued saturation that lends a vintage, earthy character. This hue feels cozy and grounded—ideal for autumnal palettes, leather or textile accents, and sophisticated interiors. It pairs elegantly with cream, navy, olive green, and antique brass, offering an inviting, refined tone suitable for branding, packaging, and home decor seeking warmth with a slightly desaturated, aged aesthetic.

color #b0534d

#b0534d color RGB value is 176, 83, 77, and the CMYK value is 0.00, 0.528, 0.563, 0.310. Alternative names for that color are: fortune red, brown, indianred, apple blossom, chestnut, red.

Color Conversion

Name
Values
CSS
RGB(0-255)
176, 83, 77
rgb(176, 83, 77)
CMYK
0.00, 0.528, 0.563, 0.310
-
sRGB
0.690, 0.325, 0.302
rgb(69% 32.5% 30.2%)
Adobe® 98 RGB compatible
0.608, 0.329, 0.307
color(a98-rgb 0.608 0.329 0.307)
HCT
23.1, 46.3, 46.9
color(--hct 23.1 31.9% 46.9%)
HSL
3.64, 39.1, 49.6
hsl(3.64 39.1% 49.6%)
HSV
3.64, 56.3, 69.0
color(--hsv 3.64 56.3% 69%)
HWB
3.64, 30.2, 31.0
hwb(3.64 30.2% 31%)
Lab
47.4, 38.3, 22.5
lab(47.4 38.3 22.5)
P3
0.644, 0.346, 0.316
color(display-p3 0.644 0.346 0.316)
XYZ D50
0.233, 0.163, 0.0674
color(xyz-d50 0.233 0.163 0.067)

Shades

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Tints

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Tones

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Color Harmonies

HEX:#b0534d
RGB:176 83 77
HSL:3.64deg 39.13% 49.61%
HEX:#4daab0
RGB:77 170 176
HSL:183.64deg 39.13% 49.61%

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