#ac5b50 - Artisan Red color

A warm, earthy reddish-brown with a soft coral undertone. It blends muted terracotta and rose, creating a cozy, vintage feel that reads as both dusty and inviting. Slight brown depth grounds the color, preventing it from feeling overly bright, while subtle warmth lends a gentle liveliness. Ideal for rustic interiors, accent textiles, or packaging that wants a handcrafted, nostalgic character. Pairs well with warm neutrals, olive greens, deep navy, or creamy off-whites to balance and highlight its comforting richness.

#ac5b50 color RGB value is 172, 91, 80, and the CMYK value is 0.00, 0.471, 0.535, 0.325. Alternative names for that color are: artisan red, brown, indianred, matrix, chestnut, orange.

Open Color Palette Builder Open Color Wheel

Color Conversion

Name	Values	CSS
RGB(0-255)	172, 91, 80	rgb(172, 91, 80)
CMYK	0.00, 0.471, 0.535, 0.325	-
sRGB	0.675, 0.357, 0.314	rgb(67.5%, 35.7%, 31.4%)
Adobe® 98 RGB compatible	0.600, 0.358, 0.319	color(a98-rgb, 0.6, 0.358, 0.319)
HCT	26.5, 39.7, 48.0	color(--hct, 26.5, 27.4%, 48%)
HSL	7.17, 36.5, 49.4	hsl(7.17, 36.5%, 49.4%)
HSV	7.17, 53.5, 67.5	color(--hsv, 7.17, 53.5%, 67.5%)
HWB	7.17, 31.4, 32.5	hwb(7.17, 31.4%, 32.5%)
Lab	48.5, 33.0, 22.0	lab(48.5%, 33, 22)
P3	0.633, 0.373, 0.328	color(display-p3, 0.633, 0.373, 0.328)
XYZ D50	0.232, 0.172, 0.0732	color(xyz-d50, 0.232, 0.172, 0.073)