#723f89 - Amaranth Purple color

Deep, dusky violet with a cool, muted plum undertone. It reads as sophisticated and slightly moody, balancing purple’s richness with a hint of brown warmth. Luxurious and elegant without being flashy, it suits intimate interiors, refined fashion pieces and upscale branding. Works beautifully as an accent against warm neutrals, creamy ivories or burnished golds, and pairs well with charcoal gray for a modern contrast. Evokes twilight, velvet textures and quiet refinement.

#723f89 color RGB value is 114, 63, 137, and the CMYK value is 0.168, 0.540, 0.00, 0.463. Alternative names for that color are: amaranth purple, purple, darkslateblue, affair, vivid violet, indigo.

Open Color Palette Builder Open Color Wheel

Color Conversion

Name	Values	CSS
RGB(0-255)	114, 63, 137	rgb(114, 63, 137)
CMYK	0.168, 0.540, 0.00, 0.463	-
sRGB	0.447, 0.247, 0.537	rgb(44.7%, 24.7%, 53.7%)
Adobe® 98 RGB compatible	0.402, 0.255, 0.524	color(a98-rgb, 0.402, 0.255, 0.524)
HCT	319, 47.0, 35.9	color(--hct, 319, 32.4%, 35.9%)
HSL	281, 37.0, 39.2	hsl(281, 37%, 39.2%)
HSV	281, 54.0, 53.7	color(--hsv, 281, 54%, 53.7%)
HWB	281, 24.7, 46.3	hwb(281, 24.7%, 46.3%)
Lab	35.6, 32.7, -32.6	lab(35.6%, 32.7, -32.6)
P3	0.420, 0.257, 0.521	color(display-p3, 0.42, 0.257, 0.521)
XYZ D50	0.128, 0.0882, 0.186	color(xyz-d50, 0.128, 0.088, 0.186)