#6666ee - Blue Hepatica color

This shade reads as a vivid periwinkle: a medium-blue base leaning distinctly toward violet, producing a lively, cool-lilac tone. It feels modern and energetic yet soothing, suitable for creative branding, digital accents, and UI highlights. It pairs beautifully with soft neutrals like warm ivory or dove gray, and contrasts nicely with coral, mustard, or deep navy for emphasis. Use white or very pale gray type for clear legibility, or a nearly black navy for a subtler, elegant contrast.