#0073cf - Wizard Blue color

Deep, crisp azure with a bright, energetic quality: a medium blue leaning slightly toward cyan, evoking a clear midday sky over tropical water. It feels modern, confident, and friendly—clean enough for tech interfaces, vibrant enough for branding and call-to-action buttons. Pairs strongly with white for high contrast, with warm corals or tangerine for complementary accents, and with soft grays for a more restrained palette. It reads as reliable, approachable, and attention-grabbing without being aggressive.

#0073cf color RGB value is 0, 115, 207, and the CMYK value is 1.00, 0.444, 0.00, 0.188. Alternative names for that color are: wizard blue, indigo, dodgerblue, mariner, navy blue.

Open Color Palette Builder Open Color Wheel

Color Conversion

Name	Values	CSS
RGB(0-255)	0, 115, 207	rgb(0, 115, 207)
CMYK	1.00, 0.444, 0.00, 0.188	-
sRGB	0.00, 0.451, 0.812	rgb(0%, 45.1%, 81.2%)
Adobe® 98 RGB compatible	0.253, 0.448, 0.796	color(a98-rgb, 0.253, 0.448, 0.796)
HCT	258, 57.9, 48.0	color(--hct, 258, 39.9%, 48%)
HSL	207, 100, 40.6	hsl(207, 100%, 40.6%)
HSV	207, 100, 81.2	color(--hsv, 207, 100%, 81.2%)
HWB	207, 0.00, 18.8	hwb(207, 0%, 18.8%)
Lab	47.1, 0.185, -56.1	lab(47.1%, 0.185, -56.1)
P3	0.191, 0.444, 0.786	color(display-p3, 0.191, 0.444, 0.786)
XYZ D50	0.155, 0.161, 0.462	color(xyz-d50, 0.155, 0.161, 0.462)